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Life at Springworks: A day in the life of a Sales Development Representative

Shradha Mundhra joined Springworks in October 2021 as a Sales Development Representative for our product- SpringVerify.

Her tasks are a mix of sales and marketing mainly focused on looking for potential new clients by reaching out to people over social media and other platforms.

Let’s take a peek into the life of a Sales Development Representative!

What do you do at Springworks?

I have been working as a Sales Development Representative here at Springworks for the past 5 months. I am looking after the sales of SpringVerify, which is a background verification application developed by Springworks.

My tasks involve researching and reaching out to potential clients who might be interested in BGV software which includes product demos and doing follow-ups until their final onboarding is done. 

Why did you choose to become a Sales Development Representative?

I have a Bachelor’s Degree in Commerce, along with which I was pursuing Interior Designing simultaneously. I worked as a designer for about 6-8 months after graduation. During this period I realized that the designing part didn’t challenge me as much as the sales part of it did. The part where you go to the client and try to sell a design to them got me. 

The best part about being in the Sales field is that it is challenging and you get to meet new people every single day. Before this, I was working with a B2C sales firm, where I was interacting with new consumers regularly. 

Similarly now in B2B sales, I am perpetually in touch with CEOs and directors of companies that tend to open up new lines of networking on a day-to-day basis. This helps me in learning something new every day. 

What is your favorite part of your work?

The favorite part of my work, if I can put it down in simple words, would be being able to scroll through social media and work at the same time! For example, even if I am taking a break, I tend to scroll LinkedIn which is a place where I tend to look for potential clients as well. So even when I am not working, I am kind of working and I guess that’s the best part. 

What is the one essential skill that one requires to possess to be an efficient Salesperson?

I think confidence is the most important skill that one needs to possess as an individual working in sales. What I feel is that the confidence comes from actually knowing the product and loving it because if I am convinced with the product, it becomes easier for me to convince other people about the product as well. 

When I started, I was more of an introverted person but with time I developed an affinity for talking to people and interacting with them thus building up my confidence.

Walk us through a day in the life of Shradha!

  • Wake up in the morning
  • Get all my morning routine tasks done
  • Start my work by checking my calendar
  • Prepare for the daily standup call at 10:00 am
  • Do client follow-ups 
  • Work on looking out for more potential clients
  • Attend demos if they are scheduled
  • Wrap up my work by 7:30 pm

Sneak-peek into your life outside Springworks!

I love going out and meeting people. On weekends I like to spend time with my family and friends. I love reading books, I am currently reading Atomic Habits by James Clear. My all-time favorite one is The Secret by Lucy Christopher.

Ashwini Bhatnagar

I am an HR executive at Sprigworks, I give words to people's experiences.

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