Let\u2019s have a look at a few mission statements below:<\/p>\n\n\n\n
\u201cTo take part in a severe contest between intelligence, which presses forward, and an unworthy, timid ignorance obstructing our progress.\u201d<\/em><\/p>\n\n\n\n \u201cTo bringing the best user experience to its customers through its innovative hardware, software, and services.\u201d<\/em><\/p>\n\n\n\n \u201cTo elevate the world from mediocrity to greatness.\u201d<\/em><\/p>\n\n\n\n The above quotes are company mission statement examples from popular brands: The Economist, Apple, and Lululemon Athletica. <\/p>\n\n\n\n What do they have in common? <\/p>\n\n\n\n All of them are simple and precise and inform the readers, internal or external to the company, what it wishes to achieve for its consumers. <\/p>\n\n\n\n Thus, a mission statement sums up the purpose of the company\/business. And big companies don\u2019t just have a mission statement; they follow through as well. <\/p>\n\n\n\n The people know it because, year after year, these companies stick to their mission. But what makes them stick to their mission is the universality of it. They choose a mission statement that will stay fresh for eternity. <\/p>\n\n\n\n